Featured in BOF for the LCFxPPG collaboration

Winner of LCFxPPG competition

Presented at Somerset House as part of London Fashion Week - February 2019

Textile collaboration with Hana Hussein

LCF X The PowerPuff Girls

Full video from the LCFxPPG project

Interview With Haute Magazine


Interview with Cara:

Haute interviewed one of the chosen designers, Cara Edden, studying at London College of Fashion, on her thoughts from the show.

Having never been to a St. Andrews fashion show, was Catwalk how you expected it?

I wasn't sure what to expect from the Catwalk show initially, online it has good reviews and after the show I was definitely impressed with how well it was organised and ran for a student catwalk. I've been to other student led shows at different universities and the St Andrews Catwalk was definitely one of the best I've been to, the quality of the show was really good, it looked very professional and ran smoothly. 

What did you enjoy/like most about the show?

I really enjoyed the range of student work shown at the catwalk, it was really nice to see other students work and it was like a celebration of students work and for an amazing cause, I love that it's for charity. 

Who/or what is your biggest influence for your designs?

Colour and fun are big influences in my designs, I don't like to design anything too mundane, in a world full of serious issues it's nice to have a place to have fun and be yourself for a bit. I design for strong women and so the determination and confidence in girl power and feminism is super inspiring to me, I love that girls just want to have fun but are also strong and completely able to do whatever they put their mind too. 

What do you think students should consider when buying clothes?

Students should definitely consider the throw away society when buying clothes. Too often now students want a new outfit for every event or just a new outfit for each lecture. A lot of people are guilty for still having clothes in their wardrobes with tags on or buying something and wearing it once then never looking at it again, clothes just want love, as a designer I design clothes which I want my customers to love, not throw away. It's amazing how a bit of restyling can completely change an outfit and make it look brand new! 

Favourite designers?

My favourite designers at the moment have to be Mary Katrantzou, Peter Pilotto, Molly Goddard. I also love what Iris Van Herpen is doing with laser cutting and movement!

What are you working on now?

Currently I'm finishing my final year at the London College of Fashion, I'm working on my final major project collection which is currently following on from the powerpuff collaboration pieces but is more personal to me rather than based on the strong female characters behind the powerpuff girls. 

This project is based on the sirens, half bird, half woman, I'm combining the light and fun, feathery essence of a bird with their movement within flight, juxtaposed with the strong determined nature of the woman half, taking the influence of armour as the Siren's guard and protect their island, Li Galli in Italy.